The Right Business Model for You

Looking after clients, means giving them sound business advice, honest and sometimes unpopular opinions. A good business model create cycles that, over time, result in competitive advantage. Smart Start-ups know how to strengthen their virtuous cycles, weaken those of rivals, and even use their virtuous cycles to turn competitors’ strengths into weaknesses.

Business models refer to the logic of the company—how it operates and creates and captures value for stakeholders in a competitive marketplace.  When we design business models for Start-ups we look primarily at the customer value proposition, a profit formula, key resources, and key processes.